Kicker – Concession deliveries


AUDIO: Let’s all go to the lobby to get ourselves a treat.

NICK EICHER, HOST: Maybe you remember that old movie theater jingle.

Well, a theater chain called The Kinopolis group is bringing the lobby to you—if your movie habits are forever altered by aversion to crowded spaces. 

Kinopolis really needs to keep concessions revenue rolling in, even as some of its theaters are still closed and others are sparsely attended. 

So it’s testing home deliveries of freshly popped movie popcorn and other concession treats.

REICHARD: Oooh! Milk Duds!? I’m in.

The company’s CEO says an early test in Canada “looks rather promising.” 

Promising, we imagine, for one bottom line if not any other.

It’s The World and Everything in It.


(Photo/iStock)

WORLD Radio transcripts are created on a rush deadline. This text may not be in its final form and may be updated or revised in the future. Accuracy and availability may vary. The authoritative record of WORLD Radio programming is the audio record.

Like this story?

To hear a lot more like it, subscribe to The World and Everything in It via iTunes, Overcast, Stitcher, or Pocket Casts.

iTunes

Free

Overcast

Free

Stitcher

Free

Pocket Casts

(Requires a fee)


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.