Kicker – A Mario Bros. investment

NICK EICHER, HOST: Thirty-five years ago, someone unknowingly made the investment of a lifetime.

An auction house in Dallas says an unidentified seller just fetched $660,000 dollars for an item that back in 1986 cost about $50 bucks.

The seller bought the item as a gift, but stuck it in a desk drawer and then just went about life for the next three-and-a-half decades. Now, there may be investment advice in that, right there.

So what was this mystery gift that multiplied in price more than 13-thousand times?

AUDIO: [Super Mario video game]

It was an unopened, shrink wrapped copy of Nintendo’s Super Mario Bros.

Someone at the Heritage auction house said, “Since the production window for this copy and others like it was so short, finding another copy from this same production run in similar condition would be akin to looking for a single drop of water in an ocean.”

Rarer, I suppose, than the proverbial needle in a haystack.

It’s The World and Everything in It.


WORLD Radio transcripts are created on a rush deadline. This text may not be in its final form and may be updated or revised in the future. Accuracy and availability may vary. The authoritative record of WORLD Radio programming is the audio record.

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